PLEATS PLEASE ISSEY MIYAKE : NEWS
Kazumasa Nagai ＋ PLEATS PLEASE ISSEY MIYAKE special site
In April 2014, PLEATS PLEASE ISSEY MIYAKE is launching a series produced in collaboration with representative Japanese graphic designer Kazumasa Nagai.
Using bright five-colored posters made in 1993 as motifs, the aim of this project is to install the lightness and freedom of PLEATS PLEASE ISSEY MIYAKE and of LIFE. From April 19, these posters are being exhibited as works in the "Kazumasa Nagai Poster Life 1957-2014" exhibition held at the Museum of Modern Art, Toyama.
A pleasant special website has been launched to introduce information on the exhibition. Please check it out by clicking the image below.
PLEATS PLEASE ISSEY MIYAKE : IMAGE
SPRING SUMMER 2014
PLEATS PLEASE ISSEY MIYAKE : CONCEPT
'Pleats' was introduced into ISSEY MIYAKE in 1989, and has been developed every season thereafter. By 1993, it was ready to be launched as a complete and stand-alone brand and appeared as PLEATS PLEASE ISSEY MIYAKE for the Spring-Summer collection.
This is a line that is positioned to embody one of the most fundamental concepts of Issey Miyake - where the true value of design lies in its integration into the everyday life and comfort of the wearer. This is clearly demonstrated in the development and evolution of traditional techniques of processing and of pleating material into a highly functional modern product - light in weight and easy to wear and handle. This revolutionary concept has won the respect and admiration of women throughout the world and contributed to the growth of an iconic brand - an ingenious fusion of creation, technology and business.