2019∙05∙24 | PLEATS PLEASE ISSEY MIYAKE

Instalment 1 of New Visual Series: FOREST

A series started in 2013, the 20th anniversary of the PLEATS PLEASE ISSEY MIYAKE brand. The 2019 new series is FOREST, evoking forests that produce life. From Saturday, June 1st, there will be successive releases of ladybugs made from the PLEATS PLEASE material as well as vividly colored butterflies, mushrooms, and more.

Instalment 1 of New Visual Series: FOREST
Instalment 1 of New Visual Series: FOREST

Visual Concept

This year’s theme for PLEATS PLEASE is FOREST. Forests are places that produce life. Diverse plants and animals have a connection with one another and also support the global environment.

Also, mysterious happenings occur one after the other in forests. You can suddenly encounter prettily-colored plants or discover a beautiful insect. It is said that there are many living things inhabiting forests that have humans have yet to encounter. By making fascinating forests the theme, images emerge of ladybugs and undiscovered insects.

If you think of cities as forests where various people and things gather, your perspective will probably change slightly. It is hoped that wearing PLEATS PLEASE will awaken a usually dormant happy sensibility within you, if even just a little.

 

Taku Satoh, Graphic Designer

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